What is Innovation? with Justin Sirotin, Founder of OCTO
May 29, 2025

We're back for Season 3! In this kickoff episode, Justin Sirotin and Lynn Rakowsky discuss what innovation truly means, how it manifests in unexpected places, and the four key ingredients for building a culture of innovation.  Innovation is not just about big ideas, but also involves taking action, staying curious, and finding new ways to solve problems.